Nya Jade: “My Denial” In Stores May 16th

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Download DJBooth's new App, The PLUG Nya Jade to release "My Denial" on May 16 off Katako Records.

ABOUT NYA JADE:
A Silicon Valley Venture Capitalist – and avowed fan of her work – encouraged Nya to put together a business plan for starting a label of her own. She reached out to former Atlantic Records President Ron Shapiro, admiring his philosophy of allowing young artists to develop their own unique potential. Widely regarded as among the music industry’s most innovative and accomplished executives, Shapiro responded positively to Nya’s music and vision and came aboard as manager.

As she explored ins and outs of the business, Nya attended the annual NEMO Music Conference where she struck up a fast friendship with legendary producer Jack Douglas (Aerosmith, John Lennon). When the time came to record, Nya headed down to Los Angeles’ Westlake Audio, where the studio veteran enlisted a line-up of session players including bassist Dan Rothchild (Beck, Sheryl Crow, Fiona Apple), guitarist Rick Dufay (Aerosmith), and drummer Dan Potruch.

“It was exciting,” she says, “but since I’d had some studio experience with Tone, I wasn’t intimidated about working with Jack. I wasn’t afraid to speak up for myself and make sure that what we recorded was my vision.”

Combining the Douglas-produced sessions along with those helmed by Tone, the resulting “My Denial” is unquestionably representative of Nya’s multi-faceted personality. The songs touch upon a range of life’s big issues – from our pharmacologically obsessed culture (“One Pill”), to romantic ennui (“Leave It All Behind”), and questions of faith and redemption (“Best I Can”) – all informed by the songwriter’s witty and intuitive lyrical perspective. At turns poignant, humorous, and fraught with great beauty, Nya explores the complex emotional terrain of interpersonal connections in all their many permutations.

“The songs are predominantly about relationships,” she says. “Ultimately, that’s what life is all about. Whether they’re romantic or friendship or political, our lives are a tangled web of relationships.”

“My Denial” will be the debut release on Katako Records – the label name comes from the initials of Nya’s family members. Nya will serve as both artist and CEO, an unusual but indisputably thrilling dual role. With her musical gifts more than matched by a daring desire to reshape the very face of the industry, Nya Jade is poised to spread her wings and bring her songs to the world in unprecedented fashion.

“It’s so exciting,” she says. The music business is changing and the field is wide open for creative, alternative ways to get music out there. I truly feel like the possibilities are endless.”

ONE PILL VIDEO
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