Jeff Chery - Frame It

Posted 7 years ago
Producer:
The Hit Circle
Album:
Going Against the Grain

As Weezy proved with A Milli, a grimy, lyrically-driven record that trades the traditional hook for odd vocal samples repeated ad infinitum can be an insanely catchy, chart-smashing hit.  Judging by his second Booth feature, Pay$0z has taken this lesson to heart.  Frame It finds the Brooklyn emcee spitting one uninterrupted, free-association verse brimming with borderline nonsensical but frequently hilarious punchlines (“If you say I’m not hot, you’re lyin’/ N*gga I’m on over-steam like two ions), and non sequitur pop culture references.  On the production tip, The Hit Circle fills the cut with lurching percussion and distorted synths, as well as a repeated noise that I can only describe as the sound of an angry cat rolling across a Casio keyboard. The result (at least to my ears) is pretty damned catchy.  Pay$0z’ debut LP, Against the Grain, doesn’t drop till April, but DJBooth readers can look forward to his contribution to our exclusive freestyle series later this month.

Jeff Chery

Written by
Posted 7 years ago
Get The PLUG app by DJBooth and get the best hip-hop writing and news delivered daily.

More from Jeff Chery

Featured Video

Hip Hop News

Juicy J’s “Ballin” Single “Featuring” Kanye is an Exercise in Unmet Expectations

Juicy J and Kanye on the same track is a guaranteed banger, right? Wrong. Read More
Posted about 16 hours ago by DJ Z

Strange Music & Monster Energy Announce Winner of Tech N9ne’s Warrior Built Contest

The winner will be flown to Kansas City to record a new version of the indie superstar's "P.T.S.D." single. Read More
Posted about 17 hours ago by DJ Z

André 3000 to Deliver Huge Co-Sign to $ilk Money on “DECEMBA” Remix

The Richmond rapper's profile is going to reach a new level on Thursday. Read More
Posted 17 hours ago by DJ Z

From a Symbol of Wealth to a Symbol of Disgust: Donald Trump In Rap Music

Donald Trump running for President has changed his relationship with hip-hop artists. Read More
Posted 18 hours ago by Yoh

The Weeknd We Knew is Dead & Gone In Evolutionary “Starboy” Video

The Daft Punk-assisted lead single gets a sleek, powerful visual to match. Read More
Posted about 21 hours ago by Brent Bradley

Meet Paul White, Danny Brown’s Secret Weapon

The British producer has been quietly killing the game with his unique sound and extensive range. Read More
Posted 21 hours ago by Brent Bradley
Sample Text - Sample Link
0:00
3:00
Shrink
Hide

TRENDING NOW



Flame

TOP 20 MUSIC CHARTS


Discover the best new songs, videos, and albums added to the Booth.