UPDATE: We’ve added the brand new Anthony Devera-directed visuals for Turn Down.
Last week, Rittz teased his upcoming LP with the release of the Yelawolf-assisted Profit, his first solo feature on our pages in more than a full calender year. Now, just four days later, we get another taste of the Booth fave’s sophomore album with Strange Music in the form Turn Down. Whereas most songs with a title like Turn Down are in-the-moment-trendy, forgettable, and highly clichéd, here the ATL native offers a witty rebuttal to the overused and uber-popular catchphrase. Head-noddable production is turned in by Lifted, who supplies Rittz with an appropriate foundation to indeed “turn that b*tch down.” Set for release on September 9, Next to Nothing is now available for pre-order at the Strange Music website.