Last month, Mississippi native Big K.R.I.T. released his latest mixtape, It’s Better This Way, via Datpiff. Today, new music continued to roll in as fans were greeted by another release bearing K.R.I.T.’s namesake, entitled All My Life. While monthly mixtape releases aren’t out of the question in the Future era, this latest release appears to be an under-handed play by an estranged former label.
Met with excitement initially, it hasn't taken long for fans of Krizzle to figure out that the newly-released album is far from new and isn't being endorsed by its creator, apparently early recordings that are being distributed as some sort of attempted cash grab. The label in question here is RBC Records, an veteran outfit whose Wikipedia page also lays claim to past works from Chief Keef, Krayzie Bone, Tech N9ne and Cappadonna, among others, who today released the project via iTunes.
This event speaks to a prevailing trend in the age of the artist-first reality we live in today. Upon his emergence one of the first things anyone heard about Young Thug was his deal that reportedly allowed Gucci Mane to have final say over any subsequent deals, a move that has haunted him throughout his young career. Fans may also remember a recent DMX "album" that appeared to be the result of a previous deal X had signed, but was not sanctioned by it's creator.
The one silver lining here is that few who listen to this project will confuse the material with anything K.R.I.T. is putting out into the world today. The rhymes are dated, the production is lacking, the whole body of work, if you want to call it that, feels exactly like what it’s been called on social media: a quick cash grab.
So, let’s call it what it is and point out the true culture vultures trying to cash in on artists despite their unwillingness to comply.