Hip-hop can be a hallway full of smoke and mirrors, especially when it comes to money. Rick Ross may say that he has $99 million dollars in a song, but that's clearly not true. Or on the other hand, Tech N9ne isn't mainstream enough to come to mind for most people when they think revenue, but the man's not so lowkey out-earning 99% of his rapping brethren.
So let's say you were going to start a business, what rapper would you want to recruit as a business partner? Who truly understands how to manuever through the complicated world of profit and loss, play the long game instead of selling out for short money? From the obvious (Jay Z) to some names you might not think of (Chance the Rapper) we lay out some of hip-hop's brightest financial minds.
Polo Perks Is Building a Future From Pieces of the Past
We talk to the Surf Gang artist about microdosing alternative music in his raps.