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Vince Staples Explains Why People Not Liking His Music is "A Win"

"The worst thing that can happen is people don't like it. To me, that's a win."

To promote his forthcoming album, Big Fish Theory—due out June 23—the always outspoken Vince Staples recently sat down for an interview with LA Weekly

The entire full-length feature, penned by Sarah Bennett, is an insightful read, highlighted by Staples refusal to compartmentalize music into genres and a spot-on analogy comparing his albums to individual art galleries that represent his life at the time of their creation, but the Def Jam emcee's best quote comes at the very end.

"The worst thing that can happen is people don't like it. To me, that's a win: Someone can not like your music and not give you some money," he says, getting up for a haircut in the main room of Studio 1. "The shit I come from, I'll take that every time."

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At first glance, Vince's quote might come across as confusing—especially, if you are not in tune with his backstory and his upbringing—but dig a little deeper and it all makes perfect sense.

When Vince says it's "a win" if people don't like his music and won't pay for it, he isn't actively rooting for people to not like his music or support his career. As compared to his life growing up as a gang member while growing up in Long Beach, California, though, people not buying his music isn't exactly something that will keep him up at night. Low first week sales and trollish behavior on Twitter doesn't register when you've dodged bullets and laid friends and family members to rest.

Staples manager, Corey Smyth, elaborated on his artist's position earlier in the piece, providing further context to Staples' comments:

“If you can wake up every day and know that rent is paid, and you don’t have to worry about where your next meal is coming from, and you know that if someone you love and care about asked you for something, you can give it to them, it changes perspective,” Smyth says. “Those are three things I know for sure he had to deal with that he doesn’t have to deal with now.” 

The key word here is perspective, which is an attribute Staples has in abundance. And thanks to that perspective not only does Vince make for a truly entertaining interview subject but also one incredible emcee.


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