Big K.R.I.T. prefers rapping over his own production, but his skill set as a producer isn't the only reason why.
"It’s a different kind of challenge, ’cause not only do you wanna write something jammin’ when you get a beat from someone else, but you also wanna make sure that they actually think it’s jammin’ too," K.R.I.T. toldMass Appeal following his recent double album announcement.
Beyond trying to impress the beatmaker, K.R.I.T. described the difficulty in trying to fully realize the original vision for a beat that wasn't necessarily crafted for him to rap over: "You could totally feel like you spot-on with the content, but if somebody else produce[s] it, they might have a totally different idea for it. And they be like, 'Yeah, but you shoulda went this way.'"
Obviously, not every rapper has the luxury of falling back on their behind-the-boards talent, which puts K.R.I.T. in a position of strength as a creator, but if an artist can teach themselves or be taught how to produce, a whole new world of opportunity awaits.
"When I produce it, I know off the bat what I want it to sound like, how I want the feel, the aggression," K.R.I.T. added. "And normally it’s spot-on from that point. So yeah, I’d rather rap on my own beats sometime, yo."
4eva Is a Mighty Long Time, K.R.I.T.'s third full-length album, is slated for independent release on October 27.