Skip to main content

Swizz Beatz on Why Migos' 'Culture' Deserves "Best Rap Album" GRAMMY: "They Are Real Writers"

"They're not just here from the internet, playing around and just got a 'cool factor.'"

The competition will be fierce for Best Rap Album at the 60th annual GRAMMY Awards this coming Sunday—the five nominees are JAY-Z (4:44), Kendrick Lamar (DAMN.), Migos (Culture), Rapsody (Laila's Wisdom) and Tyler, The Creator (Flower Boy)—but according to Swizz Beatz, there's only one clear winner.

Speaking with Ebro Darden on Apple Music station Beats 1, the veteran producer explained why Migos deserve to take home the gilded gramophone over Jay, Kendrick and the rest of the field.

"You know, it's very rare that you see a group coming from where the Migos came from. Have the consistency, have the chart positioning, have the culture in a very well-respected way," Swizz said. "They are real writers. They know what they're doing. You can see that they're real artists. You know, they're not just here from the internet, playing around and just got a 'cool factor.' I could really see them being here for a long time. [They're] actually contributing to the change of music."

Scroll to Continue

RECOMMENDED ARTICLES

5-Albums-Header

5 New Albums You Need to Hear This Week

New albums from Fireboy DML, Pigeons & Planes, ELIO, SANNI, and Baani Sandhu? Audiomack has a breakdown of all the must-hear new releases this week.

Copy-of-Best-of-the-Week-Header--1-

5 Songs You Need to Hear: Best of the Week

Get familiar with new releases from Beyoncé, JAE5, DJ Tunez, NAV, and DOMi and JD Beck.

5-Albums-Header--4-

5 New Albums You Need to Hear This Week

New albums from Doe Boe, Hotboii, Kweku Flick and more? We have a complete rundown of all the new releases you should make time to hear.

Man, does Swizzy love him some Migos or what? The only artist who has gushed about the Atlanta trio more than Swizz Beatz does in this interview is the Atlanta trio themselves.

While Mr. "Showtime!" is right about Quavo, Offset, and Takeoff consistently impacting the charts and hip-hop culture over the past few years, his assessment that they are "real writers" ironically comes on the heels of Offset's comments last week about the group's approach to making music. "We workin’ on the sound [but] we ain’t even really workin’ on what [we] sayin’," he said.

It's hard to debate Migos' influence over the sonic change that has taken place in hip-hop over the past four years—an opinion Quavo shares with Swizzy—but what can be debated is whether or not the music the group is currently making will actually allow them to stick around for "a long time." 

This Friday, the trio will release their new album, Culture II, which features production by Kanye West, Metro Boomin, Pharrell Williams, Cardo, Zaytoven and more.

Related

Copy-of-Best-of-the-Week-Header--1-

5 Songs You Need to Hear: Best of the Week

Get familiar with new releases from Beyoncé, JAE5, DJ Tunez, NAV, and DOMi and JD Beck.

5-Albums-Header--4-

5 New Albums You Need to Hear This Week

New albums from Doe Boe, Hotboii, Kweku Flick and more? We have a complete rundown of all the new releases you should make time to hear.

Best-of-the-Week-Header--4-

5 Songs You Need to Hear: Best of the Week

Tap in to brand new songs from Megan Thee Stallion, Pabi Cooper, Doechii, Nija, and KIRBY.

5-Albums-Header-1

5 New Albums You Need to Hear This Week

Press play on new albums from Tiago PZK, Flo Milli, Icewear Vezzo, Ms Banks, and Reggie & O'Kenneth.

Header

10 Rappers You Should Know Right Now

Tell all your friends about Ken Carson, Strick, Cochise, Dougie B, Lil Kayla, and more. Audiomack introduces you to the rappers who are up next.

Header--18-

“Music Was Going to Be My Way Out”: An Interview With JeriQ

Rising Nigerian artist JeriQ has made his dreams come true. He breaks down his journey for Audiomack World.