ATLANTA, GA -- When the doors open at Atlanta night spot The Loft (1374 West Peachtree Street Midtown Atlanta) at 7:00pm on Tuesday, July, 24, 2007, attendees of the venue will be in store for an evening to remember. On that night, Verseus Entertainment Group (VEG) will once again bring together some of the best new talent in the South and beyond to introduce them to influential music industry tastemakers for another installment of Almost Famous (AF). But this time, AF will not only be celebrating fresh talent; July 24th will mark AF's Three Year Anniversary as by far the most successful and groundbreaking independent artist showcase in Atlanta and beyond.
Since July 2004, Almost Famous has established itself as the premiere talent showcase for exceptional emerging artists. To truly honor what the legacy has come to represent, the show will feature an awards ceremony and performances by alumni of the AF stage who have gone on to land lucrative major label deals. Included on the roster of performers for the evening are Konvict Music/Interscope recording artist Rock City, new Sho’Nuff/Capitol signee Willie Joe, and Rebel Rock/Atlantic recording artist BOB. They will be joined by some of the most promising new artists including Grime Family, Mic Check, FLYY, Tyna Q, Meshun Fuller, Chinkie Brown, Big Koon and Hollywood and Willo Da Don. The Three Year Anniversary is being sponsored in part by Two Dog Records, rapidly becoming the next Southern Indie powerhouse, Down Magazine, Ozone Magazine, Tightwork Records, S Line Entertainment, E Mason and Associates, and TJ’s DJ’s Record Pool.
While Almost Famous is certainly not the only artist showcase in Atlanta, the brand has set itself apart by consistently providing a professional, yet comfortable setting where indie artists can network with reputable industry professionals. Past showcase judges include award winning producers, Bryan “Michael” Cox (Usher, Mary J, Mariah Carey), DJ Toomp (TI, Kanye West, Jeezy), Bangladesh (Ludacris, Kelis), managers and A&Rs such as Chaka Zula (DTP), Kawan “KP” Prather, Jullian Boothe, (Slip N Slide), TJ Chapman (TJ’s DJ’s), DJ’s, the media, and other industry tastemakers. “Artists know that performing at AF means the opportunity to truly connect with an elite group of entertainment industry professionals,” says AF founder Rovella Williams. VEG has also stayed true to its commitment to serve as an advocate to emerging artists, refusing to make any false claims about what the showcase can do. “Over the past few years, I’ve made it clear that artists shouldn’t expect to be signed at Almost Famous,” states Williams. “What they can expect is to leave the event with connections that can help further their career in the music industry.”
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The Almost Famous showcase was born out of a desire by Williams, an established songwriter in her own right, to give back to the artists who demoed her songs. In its early stages, AF also served as a platform for the producers she had worked with over the years to introduce their own artists. In the three years since, the AF brand has grown to include the Almost Famous Mixtape series and the brand new Almost Famous Magazine, as well as showcases in New York and Miami, all continuing to bring together the stars of tomorrow and the trendsetters of today. Of seeing her mission come to fruition, Williams humbly remarks, “The music industry can be very segregated and we’re grateful that we have been able to bridge the gap between the industry and those trying to break into it.” For more information about the Almost Famous Showcase, Verseus Entertainment Group, and its featured artists, sponsors and collaborators, please visit