Emcees are quick to emphasize their lack of f**k-giving, but their tendency to stick to trendy sounds and safe subject matter tells a different story. In a game full of conformists, Lecrae is an Anomaly, and on his latest single he shows us exactly why. Backed by 808xElite and Gawvi's bass-heavy production, the Grammy-winning Houstonian boasts about behavior totally out of line with the reigning culture's materialistic values: “Say I Won't sell my shoes and take my kids to Chuck E Cheese with the money. / Say I won't bring my own bottle of Pellegrino to the movies with me.” Andy Mineo provides guest bars, and Nathan Correo directs the accompanying visuals. For more, cop Lecrae's latest studio album, available now from record stores and online retailers.