ShayGray - Hipster Hype
ShayGray‘s latest project is just a day old, but he’s already over it. Introduced to our pages with April’s Mazal Tov, the Tel Aviv phenom does his best impression of a tragically hip twentysomething on Hipster Hype, a standout cut (and the title track) off the aforementioned set. Backed by Dan Farber‘s sliced and diced string samples, Shay touts his underground tastes and his infallible knowledge of the latest trends. On the hook, he taunts those who aren’t on the cutting edge of music and fashion: “I’m just saying, I did all that way before it was cool.” Featuring this satirical jam and much more, the Hipster Hype EP hit iTunes on Tuesday; better cop it now, before it gets too popular!