- Artist: Consequence
- Track: Whatever U Want
- Feat. Kanye West, John Legend
- Producer: Kanye West
- Album: Cons TV
Though Kanye West has dabbled in more futuristic sounds in recent years, he will likely always be best known for crafting smooth, laid-back urban music. After all, that's the style that first got him a job as the Roc's in-house producer, and that ultimately laid the musical foundation for G.O.O.D. Music's core roster, including Queen-born emcee Consequence. On Whatever U Want, the lead single off Cons' sophomore full-length, he and Kanye return to that classic sound as they help a few ladies get comfortable. Kanye's synths and John Legend's hook vocals set the mood for a relaxing evening, and the combination will hold particular appeal for female fans of the G.O.O.D. Music sound. If you can vibe with this, you'll undoubtedly find plenty to like on Cons TV, scheduled to begin broadcasting in October via his new major label home at Universal Motown.